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Scale By The Bay 2018: Alexis Roos, Brad Powley, Building a Contacts Graph from activity data
In the customer age, being able to extract relevant communications information in real-time and cross reference it with context is key. Salesforce is using data science and engineering to enable salespeople to monitor their emails in real-time to surface insights and recommendations using a graph modeling contextual data. In this presentation, Alexis will explain how Salesforce AI Inbox builds and uses an activity graph (based on emails, meetings, ...) to offer services such as recommended connections and provide context for real time insights and recommended actions. Alexis will go over use cases, technical architecture, best practices to show how the Graph and services are built and do a live demonstration.
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