Scale By The Bay 2021 : Anshuman Nayak, Scaling the Disney Streaming Offer Management Platform...

ai.bythebay.io Nov 2025, Oakland, full-stack AI conference In this talk, we will go over the challenges to manage the scale of subscribers for multiple products (Disney+, ESPN+, Star+ and Hulu) as seen by Disney Streaming. We will discuss Growth Lifecyle Engineering in Disney streaming at a high level and do a deep dive specifically on Offer and Product catalog management and highlight the various architectural patterns leveraged